The new mini Ipad ad is very cute. Only music (with clear references to the movie Big) two pianos and two colors: white and black. A good way to tell a lot by saying very little.
Monthly Archives: October 2012
Be up to date and be immediate are two qualities that greatly favour a brand, especially in the social media space. That’s what the Lego Company lived by asOonly a few hours went by since the Austrian Felix Baumgartner had jumped, and Lego recreated the stratos jump with their famous toys soonafter. Brilliant.
The real bears is a campaign by Alex Bogusky (who also created some ads for Coca-Cola) using illustrations of a loving family of polar bears, a childish tone and many references to that brand, which denounces the consequences resulting from the consumption of soft drinks in the human body. You can see the whole campaing here
Autumn arrives and so does this chalk animation, designed by Lucinda Schreiber and Yanni Kronenberg for Firekites, an Australian band. It took six months – four months full-time – and 1,900 frames to complete.The result cannot be more outstanding.